Good product designers must learn to “consult with the majority, listen to the opinions of a few, and make their own decisions.” But I want to extend it to the outside of the product, to the users of the product, because your product is for people to use, not for product people’s self-entertainment, so, “Explore …
Here today, not as a designer, but from the perspective of an ordinary user, I will talk to you about the emotion contained in the design and the meaning of emotion in product design. “Emotions! What is emotion? Emotion is a part of attitude as a whole, and it is the attitude and experience of people …
People will always have a variety of new ideas. Among them, a very small number of “appropriate and reliable ” ideas will become products and benefit netizens, while more product ideas will only become materials for talks or blog posts, such as the following This piece of thought. So, is it wrong to have uncomfortable and unreliable ideas? I …
Continue reading “Demand analysis: dissecting product ideas”
Recently I learned some content about design principles, and I found an interesting principle-the 80/20 rule. Also known as Pareto principle, Juran principle, critical minority and minor majority theory or factor sparse theory. In the design of websites and web applications, the 80/20 rule has a profound impact on user experience, and ultimately affects the content …
You must learn to subtract, do less is do more “-many, many people in the industry say. Slowly, all product personnel regard this sentence as the most reasonable, and always remind themselves. How to realize the essence of this sentence How can I make myself feel empathetic to this sentence when I am making products? Can’t …
Continue reading “Experience “subtraction of demand” from the perspective of product value”
1. Demand management—eliminate the source of all diseases in software development. In summarizing the products we have done before, especially the unsuccessful products, we can always find some of the reasons; among these reasons, it is not difficult to find. There are not a few problems caused by the reasonable management of requirements, so there will …
After the product manager defines the user model and requirements, the UI framework diagram can be drawn. The first is the interactive process design, which can be hand-drawn sketches, or tools such as Visio or Axure. The most important thing is to record the complete design thinking. It is necessary to know in advance what …
With the development of the industry, the group of product managers has received more and more attention in the IT industry, and various product exchange learning organizations have flourished. As one of them, I have always wanted to write about my understanding of the role of product managers. As the saying goes, a successful man …
Usability has always been one of the focuses of our front-end debate. But think about it carefully, is it worthwhile to “satisfy” those blind readers who have never seen it or those users who have disabled JavaScript on their own with the extra and a lot of development costs?
Six principles of needs analysis (1) Never appear to be smarter than the customer 1. The first principle of demand analysis: Never appear to be smarter than the customer. Cleverness is wronged by cleverness. There are too many such things. Our product managers are all wise people, not smart people. 2. The first point of …
Working on Internet products requires a lot of energy to be spent on overcoming the “narcissism” problem. Narcissism that I am familiar with usually has several manifestations: Put things like “company dynamics” in prime locations. This is one of the typical symptoms of narcissism, based on the inexplicably formed assumption that “users care about us”. In fact, …
What can business people learn from studying how designers can successfully solve problems and create innovations? At the most fundamental level, they can learn to ask questions, follow, connect and take action. With these four of the most important things, designers can make extraordinary breakthroughs.
Everyone thinks that being a designer is a very interesting job. Because we are doing creative design every day. Of course, that means: having passion and inspiration throughout the day. (Laughs) But nothing will always go smoothly. Sometimes we can’t find the state at all, our minds are empty, and we can’t think of any good ideas. This situation …
PRD is the document most often seen by every product staff, and there are still many product friends who asked me how to write PRD and how to express clearly. In fact, PRD does not have a prescribed format. Each company can write a PRD suitable for its product team according to its actual needs. PRD …
Whether making products or doing things, many people pursue two words: more, fast. This may be the inevitable result of this social environment that is eager for quick success. Everyone wants to get it too soon, and too much to get more. But the facts show that fast and more are not a criterion for success. We have been …
