If a design team does not have good design guidelines, it is very difficult to determine the success of the product. If a design team does not have good design guidelines, it is very difficult to determine the success of the product. My job is to design and improve a traditional customer relationship management system …
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In essence, we usually don’t cherish something that has been broken, ranging from work attitude to corporate culture. When a bad phenomenon occurs, it will cause more bad phenomena. Not long ago, I read an article “Broken Window Theory in Design and Product Development” . The article is very brief, but quite enlightening. Let me talk about some …
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As a designer, we always feel that we lack value and are misunderstood when we work. Your boss asks you to make some project modifications before today’s proposal meeting to deal with the client, or the client will ask you to remove some design steps they think is unnecessary and get the final plan the fastest. …
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Demand processing has always been one of the most important links in product work. We has sorted out the whole process of demand analysis for us from demand acquisition to demand landing, and I recommend you to read it. When making requirements, do you feel that there is another requirement hidden in many requirements, or …
Product design must be “fine”, while product planning must be “far”. Product planning is not only planning, but also the development process of selecting products. Perhaps the value of product planning is not reflected in the exquisiteness of the user experience and the beautiful display of the page, but it reflects the realization of the best configuration …
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Under the premise of the same design architecture, even the simplest table styles can bring different emotional renderings due to the different expressiveness of the resource pictures, which will affect the user’s intuitive judgment of the product, whether it is active or passive. Under the premise, it is very difficult for users to leave the …
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Recently, I have re-entered this old question: the conflict between the product commercial user goals and the designer’s own values. On this issue, my views have moved to two completely different extremes in the past few years. From the earliest days, people have always advocated the style of “small and fresh, concise, tall, and perfect in …
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Preface How to improve user stickiness? This is a problem that the product will face after a certain amount of UV. Most products are trying to actively contact users. For example, e-commerce apps regularly push users various discount promotion messages to attract users back to the app; SNS apps will push users “the people you follow XX …
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As a newcomer to the product, I was in charge of the company’s product planning process. Because of my lack of experience, the solution ideas in my mind did not match the reality, which led to the adjustment of the company’s product development rhythm. The lessons learned in practice are extremely profound and valuable. In this article, I …
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As a product manager, while talking about business, model, and strategy, you should also calm down and design artwork-like products from the essence of the product, paying more attention to the details of product use and the quality of user experience. This article will talk about the minimalist design of the product, and is also a …
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How to realize a new product innovation? Should it be led by the developer and executed throughout the process, and user feedback after the launch; or should it mobilize users in the early decision-making stage of the product and continue to absorb user feedback? When product decisions will affect users, you need to incorporate their needs into …
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Product design is subtractive, simplicity is supreme, don’t make me think… How to apply these “simplicity” design thinking to specific work? Probably most of the answers will focus on “decrease from the needs of the crowd, do only the least and most valuable things, remove the need for verification errors in the iteration, etc.”. However, in reality, …
As a product manager, the most frequently asked question at work is “why”. Why should the product be positioned like this? Why can only meet this demand but not that demand? Why does this feature do this? Why does this piece of design have to do this? Why is it necessary to cut this demand …
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Before explaining “what is product innovation”, it is necessary to disassemble “what is product” and “what is innovation”. In my understanding, I define a product like this: a product is used to solve a user’s problem, so that can solve a user’s problem, it can be called a product; I understand innovation this way: innovation is …
When making interactive prototypes, it is often easy to overlook some details, leaving pits. When the development stage is picked up by the RD brother, the professional level will be questioned. Therefore, when prototyping, more Pay attention to details. I have been very busy recently, and the APP in charge has just upgraded to a …
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